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There's no beverage of moderation, only the practice of moderation.

Understanding Moderation

Part of responsible drinking is understanding that a standard drink of beer, distilled spirits and wine each contains the same amount of alcohol. It's not what you drink, it's how much that counts.

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There's no beverage of moderation, only the practice of moderation.

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For more than 75 years, the spirits industry has adhered to a rigorous set of standards for beverage alcohol advertising and marketing. Click here to learn more about the Code.

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Distilled Spirits Council Urges Government Support for Standard Drink Information on Labels

April 21, 2008 08:00 PM

Alcohol Awareness Month:

WASHINGTON, DC – The Distilled Spirits Council (DISCUS) today commended consumer and public health groups for calling on the Federal government’s Alcohol Tax and Trade Bureau to include basic dietary information on the labels of all beverage alcohol products.  The groups calling for the government action at a National Press Club press conference today included:  MADD, Consumer Federation of America, Dr. C. Everett Koop’s Shape Up America! and National Consumers League.

 “We agree with public health organizations and consumers groups that alcohol per serving and standard drink information should be on any serving facts panel – not just the amount of calories, fat, carbohydrate, and protein,” said Peter H. Cressy, President of the Distilled Spirits Council.

Under TTB’s proposed Serving Facts label, companies would not be required to disclose the amount of alcohol per serving. The proposal would also prohibit a company from including on the label how much alcohol is in a standard drink, as defined by the U.S. Government’s Dietary Guidelines for Americans, the basis for nutrition policy in the United States. 

This standard drink information is used by federal and state agencies, including the Office of the Surgeon General, the National Institute on Alcohol Abuse and Alcoholism, Centers for Disease Control and Prevention and in state driver’s manuals.

“The current government proposal fails the consumer and important public health objectives,” Cressy added.

The Council joined the public health community in urging TTB to revise its current proposal so that:
 1.) Serving sizes are 1.5 fluid ounces for 80-proof distilled spirits, 12 fluid ounces for beer, 5 fluid ounces of wine
 2.) The amount of alcohol per serving is required to be disclosed in the “Serving Facts” panel; and
 3.) The text in the panel states “a standard drink contains 0.6 fluid ounces of alcohol.”

“Knowing how much alcohol is in a serving of beer, wine or spirits and how that alcohol content relates to a standard drink helps consumers make responsible drinking decisions,” said Cressy.  “We join the public health community in urging the federal government to do the right thing and revise its proposal to give consumers more meaningful information on a Serving Facts label.” 

CONTACT: Public Affairs Telephone: 202-682-8840 SCROLLER Y Publication Name: Publication Author:
 

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