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Stay updated on the latest issues impacting the spirits industry. The DISCUS Facebook page contains news clips, action alerts and opportunities to get involved. Like us now!

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There's no beverage of moderation, only the practice of moderation.

Understanding Moderation

Part of responsible drinking is understanding that a standard drink of beer, distilled spirits and wine each contains the same amount of alcohol. It's not what you drink, it's how much that counts.

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There's no beverage of moderation, only the practice of moderation.

Committed to Responsibility

For more than 75 years, the spirits industry has adhered to a rigorous set of standards for beverage alcohol advertising and marketing. Click here to learn more about the Code.

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Distilled Spirits Council Statement Regarding Governor Doyle's Veto of the Distilled Spirits Sampling Provision

October 25, 2007 08:00 PM

The Governor’s decision to veto the distilled spirits sampling provision today is unfortunate for Wisconsin consumers and a blow to equal treatment in the marketplace.  Beer and wine tastings are already permitted in the state and there is no reason to treat spirits products any differently.  Alcohol is alcohol. 

Adult consumers in a modern economy should be given a reasonable and responsible opportunity to sample the growing number of premium distilled spirits products.

The Wisconsin bill limited consumers to three one-half ounce samples of spirits products, totaling 1.5 ounces, the U.S. Dietary Guidelines definition of a standard drink of distilled spirits. 

Since 1999, 23 states have passed or expanded consumer spirits tastings laws and Mothers Against Drunk Driving did not oppose any of these bills because the industry insisted on responsible guidelines.


The Distilled Spirits Council is the trade association representing producers and marketers of distilled spirits sold in the United States.


CONTACT: Public Affairs Telephone: 202-682-8840 SCROLLER Publication Name: Publication Author:


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The Distilled Spirits Council of the United States, Inc., prohibits discrimination in its programs on the basis of race, religion, national origin, age, gender, disability, or other protected status.