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There's no beverage of moderation, only the practice of moderation.

Understanding Moderation

Part of responsible drinking is understanding that a standard drink of beer, distilled spirits and wine each contains the same amount of alcohol. It's not what you drink, it's how much that counts.

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There's no beverage of moderation, only the practice of moderation.

Committed to Responsibility

For more than 75 years, the spirits industry has adhered to a rigorous set of standards for beverage alcohol advertising and marketing. Click here to learn more about the Code.

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DISTILLED SPIRITS COUNCIL ANNOUNCES MEDIA TOUR OF AMERICAN WHISKEY TRAIL SEPT. 28 - OCT. 2 - Historic American Whiskey Distilleries in Kentucky and Tenessee Visited

August 21, 2005 08:00 PM
WASHINGTON, D.C. – The Distilled Spirits Council today announced its tour of the American Whiskey Trail ® September 28-October 2nd. The tour will take journalists on an educational journey to explore the cultural heritage of distilling in America through visits to legendary Kentucky and Tennessee distilleries that are open to the public. Stops on the tour include Jack Daniel’s, Jim Beam, Maker’s Mark, Wild Turkey, Woodford Reserve, and George Dickel. Participating reporters at each stop will be hosted by renowned master distillers who will share the history and flavor nuances of their world famous brands. The tour will kick-off at a historic and festive celebration at the George Washington Distillery at Mount Vernon, VA where the nation’s Founding Father ran the largest whiskey distillery in 18th century America. At the event master distillers from around the globe will handcraft authentic colonial style rum in an 18th century pot still over an open flame. “Visiting these historical distilleries all nestled in the Southern countryside, gives media the heritage and taste of American spirits and some classic southern hospitality,” said Frank Coleman, Senior Vice President at the Distilled Spirits Council. This tour provides a tremendous opportunity for history, business, travel, food and beverage writers to experience this first hand. Who: History, Business, Travel, Food/Beverage journalists What: Media tour of the American Whiskey Trail in Kentucky and Tennessee (itinerary below) When: Sept. 28 - Oct. 2 Where: Beginning at George Washington’s Distillery at Historic Mount Vernon and continuing to Kentucky and Tennessee Because of group airfare and accommodations, the trip’s cost is very low and full media stipends are also available. HOW: For more information on the tour, contact Frank Coleman (202-682-8840) or Shawn Starbuck Kelley (718-638-4345) Wednesday Sept 28th Make Rum with Distillers Noon 6pm Dinner on the Lawn at Mount Vernon Over night at Mount Vernon Thursday Sept. 29th 10:05am US Air flight #3009 Depart Washington DC- Arrive Louisville 11:58am Noon Meet the bus and drive to Clermont 12:30pm Jim Beam Distillery Lunch, Tour, Tasting 4:00pm Check into B-B’s (Jailers Inn (5), Beautiful Dreamer(2), Old Kentucky Home(4), Rosemark Haven (5)) 4:30 p.m. Depart Bardstown for Loretto 5:00 p.m. Makers Mark Distillery Tour, Dinner, Tasting Friday Sept. 30 9:00 am Breakfast at B-B’s 9:30am Oscar Getz Museum 10:00am Depart Bardstown to Lawrenceburg (50 minutes) 11:00 a.m. Arrive at Wild Turkey Distillery Tour, tasting, lunch 2:00pm Visit the pot stills and visitor center at Woodford Reserve 2:45 p.m. Depart and drive to Nashville (3 1/2 hours) 6:30pm Check into Loews Vanderbilt Hotel in Nashville 7:30pm Dinner at the Hermitage Hotel- Nightlife in Nashville Sat Oct. 1 8:00 am Southern Breakfast at Elliston Soda Shop (optional for those that want to get up early to experience this local fare) 10:00am Depart Nashville for Tullahoma (1 ½ hours) 11:30 a.m. Arrive George Dickel Distillery Tour, tasting, lunch 3:00 p.m. Arrive Jack Daniel’s Distillery Tour, tasting, dinner 7:00pm Depart Jack Daniels for Nashville 8:30pm Nightlife in Nashville- Overnight at Loews Vanderbilt Sunday , Oct. 2 9:20am or 11:50am Depart Nashville on Independence Air to Dulles & JFK CONTACT: Shawn Kelley Telephone: 718-638-4345 SCROLLER Publication Name: Publication Author:


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