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Stay updated on the latest issues impacting the spirits industry. The DISCUS Facebook page contains news clips, action alerts and opportunities to get involved. Like us now!

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There's no beverage of moderation, only the practice of moderation.

Understanding Moderation

Part of responsible drinking is understanding that a standard drink of beer, distilled spirits and wine each contains the same amount of alcohol. It's not what you drink, it's how much that counts.

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There's no beverage of moderation, only the practice of moderation.

Committed to Responsibility

For more than 75 years, the spirits industry has adhered to a rigorous set of standards for beverage alcohol advertising and marketing. Click here to learn more about the Code.

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CUTTING EDGE HOSPITALITY (MIXOLOGY) AT 35,000 FEET -- Airline Takes the Cocktail Craze Airborne

July 5, 2004 08:00 PM
Washington, DC – Virgin Atlantic launches yet another trend – In Flight Mixology – taking hospitality to new heights, the Distilled Spirits Council said today, applauding the airline’s new program to put a mixologist on board the Upper Class lounge. “Virgin Atlantic has taken the cocktail craze to a 35,000 foot level,” said Distilled Spirits Council Director of Public Relations Shawn Starbuck Kelley. “Once again they have taken the lead in cutting edge hospitality.” This program for Upper Class passengers demonstrates that the cocktail phenomenon has reached far beyond restaurants, bars and nightclubs, Kelley pointed out. For more information, contact Christopher Rossi, Virgin Atlantic at 203-750-2570. CONTACT: Shawn Starbuck Kelley or Monica Flowers Bell Telephone: 718-638-4345 or 202-682-8842 SCROLLER Publication Name: Publication Author:


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