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There's no beverage of moderation, only the practice of moderation.

Understanding Moderation

Part of responsible drinking is understanding that a standard drink of beer, distilled spirits and wine each contains the same amount of alcohol. It's not what you drink, it's how much that counts.

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There's no beverage of moderation, only the practice of moderation.

Committed to Responsibility

For more than 75 years, the spirits industry has adhered to a rigorous set of standards for beverage alcohol advertising and marketing. Click here to learn more about the Code.

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Colombia Free Trade Agreement: "Another Positive Step for Global Trade"

April 17, 2012 12:54 PM

U.S. Spirits Exporters Secure New Access to Growing Spirits Market

WASHINGTON, DC – Calling it “Another positive step for global trade,” the Distilled Spirits Council applauded the announcement that the U.S.-Colombia Trade Promotion Agreement will officially enter into force on May 15, 2012.

“As a result of this agreement, next month U.S. spirits exporters will enjoy new access to this emerging spirits market,” said Distilled Spirits Council President Peter Cressy. “This is another positive step for global trade in distilled spirits.”

As of May 15, Colombia’s currently applied 15% tariff on U.S. produced brandy, gin, liqueurs, and certain other spirits will be eliminated immediately.  The 15% tariff on U.S. whiskey, rum, and vodka will be reduced to 14% in 2014, and further reduced by 2 percentage points annually until the duties are completely eliminated.

Other provisions of the agreement include a commitment by Colombia to eliminate its discriminatory excise tax regime for spirits within four years, which will ensure that U.S. spirits products are on a level playing field with domestically-produced spirits in the Colombian market.

Bourbon and Tennessee Whiskeys Are Protected

Colombia will also recognize Bourbon and Tennessee Whiskey as distinctive products of the U.S., thus ensuring both producers and consumers that only Bourbon and Tennessee Whiskey produced in the United States, in accordance with U.S. laws and regulations, will be available in the Colombian market.

“Although growing from a very small base, U.S. exports of American whiskeys, including Bourbon and Tennessee Whiskeys, have shown rapid growth in recent years,” Cressy said.  The U.S. exported no whiskey to Colombia in 2005; in 2011, however, the value of U.S. whiskey exports to that market grew to over $417,000. Total U.S. spirits exports to Colombia increased to $1.3 million in 2011, up almost 10 percent from the previous year.

“Once again, the U.S. Trade Representative has secured meaningful market access and important protections for U.S. spirits exporters.  We are very excited about the opportunities for the U.S. spirits industry,” Cressy concluded.



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